Announcing the launch of our Insta channel.
Join us there as we travel the world covering food shows
for both business and consumer, discovering the best
new products, equipment and culinary trends.
Along the way we post on restaurant visits, chefs interviews,
and unique comestible happenings.
Join us today! FoodShow Connections
Sadly, the 2021 NRA Show is officially cancelled.
We will be publishing for the 2022 event.
See you all well before then.
Welcome NRA Exhibitor!
Food Fair Magazine, a Daily Media Group publication, is a proud
member of the Ntl. Restaurant Association and has been
exhibiting and distributing at the NRA show continuously since 2005.
Over the recent years as marketing operandi have changed,
Daily Media Group has changed as well, bringing together
the best of old and the very best of the new.
We strive to elevate your business at the NRA Show
with advertising and editorial in print and on all digital platforms.
5 reasons why Omni-channel
marketing with food fair magazine is your NRA show
Take advantage of synergy with our version of the Powerhouse Roundtable!
Direct Mail, Show Floor, eNewsletters, Geofencing, Website Advertising & Social Media
Capturing the attendee audience on the
ground, at hotels, restaurants and the show itself.
What is a Geofence?
Geofencing is location based, targeted digital advertising.
How does it work?
When an attendee mobile device enters within the targeted
Geofence area, such as a hotel, an ad event is triggered.
A targeted display ad appears
through Google on all websites including major
news and email sites. If someone goes online
from the hotel or show and visits such a site, they will be served your ad.
The ad shown can be delivered as box ads or tower/banners just as any
google ad is displayed.
We will set a geofence radius around major
attendee gathering points.
These location points include:
Major hotels serving the event.
The Entirety of Downtown Chicago Business Districts -
The Loop District
The Michigan Boulevard District
Items advertised through Geolocation will be:
Food Fair Magazine - the digital magazine cover will appear linking directly to magazine.
Food Fair Stories: your exclusive trade show messaging. This is your Food Fair magazine content exclusively. (see image example of a "story" below.)
What about social media? We use it as much as possible.
Addressing social media in the b2b environment can be challenging
but we have found a solution by creating a channel on Insta which
presents the latest in the foodservice industry directly by
visiting trade events around the world.
This attracts the foodservice professional eager to see the
latest from shows in the US and around the world.
a. Article formatting for social media
distribution and mobile consumption.
Designed specifically for social media posting,
this format outperforms all other means of magazine
article sharing and consumption.
Our magazine platform allows published articles
to be reformatted to increase magazine interaction
for viewing on small screens as well as
for social media placements and easy sharing.
Your editorial content is posted on our social platforms
2x in the form of a " Food Fair Story". Please click on image on right.
Schedule is once in April and on the day the day prior to the show open.
All postings are simultaneously posted to Twitter and FB. This can also
be on your desired timeframe.
Please visit FoodShows Int to follow.
Print & Digital Magazine
How do we know if our ad and editorial is being seen in
Precise readership tracking within the digital publication is
now possible using Google Analytics.
Our digital magazine publishing platform offers dynamic
data tracking and social media publishing tools.
a. Page specific readership tracking
using Google Analytics.
Many of our marketers have requested the
ability to track reader behavior within the digital
Our digital publishing platform allows detailed
analytics using Google Analytics
within the magazine on a page by page basis.
This page specific data includes:
#visitor count per page
#time spent on page
#reader geographic location
#date of page visit
#digital platform used by visitor. Mobile or desktop, windows or mac.
This is invaluable information to help you gauge the efficacy of how your
marketing dollar is spent and how to better adjust your messaging.
Print Magazine Distribution
The printed guide is gloss and 4/C throughout and printed in an easy
to carry 8" x 11" size. The book reaches attendees in 2 ways.
1. The magazine is distributed free of charge to attendees all day,
from open to close, each day of the show. We use a walk
away bag which can include your flyers (added fee, please ask).
2. Via USPS Mailed to registered attendees.
Mailing date is May 1, reaching buyers at their peak show planning/buying time.
3. Chicago Hotel Lobbies.
The book is stacked for attendee pick up at non-sanctioned NRA hotels.
Food Fair Connections
Newsletters covering what's new at NRA are sent to
current registered attendees of the NRA Show.
April 15, NRA Show social media teasers
May 5: Digital edition of Food Fair Magazine's NRA Show Buyer's Guide emailed to attendees.
May 10, 14, 20: Pre-show exhibitor/advertiser highlights including selections from the Buyer's Guide.
May 21,22, 23, 24: at show continuous Instagram/Twitter/FB postings with a visit to your exhibit
to speak with you.
May 28: Post- show recap newsletter. Your 50 word message of thanks. If desired, provide us with
your newly aquired contacts from the show to ensure they get your message.
Media Placement Options:
Pricing starts at just $500 for the Buyer's Guide placement
and goes to $8000 for premium placements.
Front Cover Banner - made available again for 2022 NRA show.
Premium positions on inside and back covers.
Full page $3,500
Half page $1,800
All above advertising comes with 300 words editorial/image/logo.
Advertisers sends print ready art.
Buyer's Guide Placement One-Sixth ($500) or Quarter ($750) space.
(see page 8 and 12 respectively in magazine here.
Advertiser provides for 1/6th: 35 words text, 1 image, 1 logo.
Advertiser provides for 1/4th: 70 words text, 2 images, 1 logo.
Double Page BusinessFocus spread with multi-media.
$4,500 - full page ad is included.
See page 14/15 in magazine here.
Website box ad, 1 year $2,100
Website edit placement, SEO tagged, 1 year. Inclusive of advertising.
Leaderboard banner ad for BusinessFocus advertisers. 1 year $8,300
3x eNewsletter, before, during and post show. Exclusive letter blast available. Inclusive of advertising.
2x Social Media posting, before and during show. Inclusive of advertising.
One Cover Position for each show, NAFEM and NRA available.
Front cover upper banner for 2022 NRA Buyer's Guide or NAFEM Show: $8,000
Includes leaderboard banner ad, exclusive letter blast and monthly social
media posts for 12 months.
Take advantage of our synergy powerhouse roundtable!
Please reach out for a conversation with a member of our team.
or calling directly: 415-623-4577
Thanks for your time!
Editor & President
Daily Media Group, LLC
San Francisco, California https://www.foodfairmag.com/about
Food Fair 2019 NRA Show Buyer's Guide issue. Click on lower right icon for full page or any page number on cover.
Food Fair Magazine – print (NRA Show issue) & digital
Foodservice Equipment Daily News print & digital (NAFEM Show issue.)
InstaMag Food - digital
FoodShow Connections Newsletter
Instagram: foodshow connections
LinkedIn: Daily Media Group
Application of Food Fair "Story" for
magazine to mobile/social. Click to view.